Hands-Only CPR Training

 
 

Challenge

Following Damar Hamlin's on-field collapse during a Bengals game, raising awareness of life-saving measures like hands-only CPR became crucial for the Bengals and the NFL as a whole. Kettering Health, the Official Healthcare Provider of the Cincinnati Bengals, wanted to support this effort, in partnership with the local American Heart Association and Cintas.

Approach

Fans learned CPR hands-on at Paycor Stadium, turning a collaborative vision into action. Interactive activities made learning fun, and schools received lifesaving kits, leaving a lasting community impact.

Results

Empowered with the life-saving skill of hands-on CPR, 500+ fans left the event, marking this impactful initiative the first of many to follow.