The HackensackUMC Foundation had the vision to transform their fundraising partnership with the New York Giants and turned to Playbook for Health to bring it to life.

The outcome was a consumer-facing cause-marketing and crowdfunding platform called Tackle Kids Cancer.

The pandemic amplified health disparities in underserved communities, disproportionately impacting those with underlying health conditions.

Emerging from the pandemic, we were collectively called upon to help address these issues in our communities through education and programs focused on the most vulnerable.

Seeking a different approach to traditional sports partnerships, NYU Langone asked Playbook to think outside the box of traditional sports partnerships to find strategic opportunities that reach the diverse local New York communities and lead to recognition as the “medical services provider” for all of New York’s athletes.

NFL star Bobby Wagner's mom, Phenia Mae, tragically lost her life to a stroke. Determined to honor her and empower others, Bobby partnered with Virginia Mason Franciscan Health to raise awareness and funds.

After Damar Hamlin's on-field collapse, Kettering Health, the Bengals' official healthcare partner, knew they needed to empower fans to help in emergencies.

Each October the NFL presents its Crucial Catch platform to fight cancer through early detection and risk reduction. Playbook for Health has helped revolutionize the local healthcare system activation of this important initiative, inspiring screenings, educating fans, and celebrating survivorship.